Archive for the ‘Planning’ Category:

Pricing Strategies in the Current Economy

Written on April 14th, 2010 by K. MacKillopno shouts
This recent article from Inc.com, “An Alternative to Discounts,” talks about four ways to reduce prices to your customers without cheapening your brand. These strategies can also be very effective ...
Filed under Marketing, Planning Tags:

Know What Makes You Unique When Starting a Business

Written on April 8th, 2010 by K. MacKillopno shouts
Detlef Schobert at the American Express OPEN Forum stated recently ”Businesses succeed when they produce something special, something different than what can already be found out there.” This is especially true ...
Filed under Marketing, Planning Tags:

Who’s Gonna Write My Business Plan?

Written on October 4th, 2009 by K. MacKillopone shout
Would-be entrepreneurs email us all the time asking who they should get to write their business plan and how much they should pay to get it done. Our answer is ...

Startups Deserve Attention

Written on September 20th, 2009 by K. MacKillopno shouts
For some crazy reason, an awful lot of would-be entrepreneurs figure that just wanting to own a business will be enough to succeed. They might have a great business idea, ...
Filed under Getting Started, Planning Tags:

Forget the Mission Statement, Build a Strong Culture Instead

Written on August 27th, 2009 by K. MacKillopone shout
The mission statement has become an accepted necessary evil for all business plans. Though the original intentions of mission statements were valid, at this point they tend to be a ...
Filed under Getting Started, Planning Tags:

Startups and the Greater Good

Written on August 21st, 2009 by K. MacKillopone shout
Entrepreneurship provides ample opportunities to contribute to the greater good. Whatever drives your conscience, there are easy ways to use your position as a small business owner to help out. ...
Filed under Getting Started, Planning Tags:

A Business Plan vs. Planning Your Business

Written on July 7th, 2009 by K. MacKillopno shouts
Write a business plan! This particular advice is pretty consistent across any information you see that tells you how to start your own business. Unfortunately, merely “writing a business plan” ...
Filed under Planning Tags:

Where to start? Now what?

Written on June 30th, 2009 by K. MacKillopno shouts
Congratulations! You have eliminated all the usual excuses for not getting started on your new business…..now what? Figuring out where to start in developing your business idea is a major ...

But isn’t starting a business risky…

Written on June 27th, 2009 by K. MacKillopone shout
Many potential entrepreneurs who are on the fence about whether to launch their own business are concerned about the perceived lack of security and high risk involved in going out ...
Filed under Getting Started, Planning Tags: